ABOUT US



WHO WE ARE

We’re a leader in intelligent media delivery.


You can tell we take our responsibility to heart. Everything we do is focused on driving consumer activation for our 63,000 advertising clients, large and small, spanning many categories. Using industry-leading data, we create smarter cross-channel campaigns that inspire action.




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On behalf of our clients in 2017 we delivered:


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They both count on Valassis. We’ve been part of consumers’ lives for decades introducing new ways to deliver offers and messages that resonate, activate and save them money – whether via the mail, digital or the newspaper. By measuring response, we show clients what worked and continuously improve their campaigns.

You’ll recognize our consumer brands:


RetailMeNot Everyday logo
Clipper Magazine logo

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Delivering hope. Recovering missing children.


Proud partnership

National Center for Missing and Exploited Children. Since 1985, 161 children have been recovered as a result of this photo program and our locally targeted media.

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Valassis companies & subsidiaries

(that you’ll literally flip over)

NCH Marketing Services, Inc.

Global leader in coupon, audit and settlement...
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NCH serves retailers and manufacturers as one company dedicated to protecting the efficiency and financial integrity of the redemption process…


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Clipper Magazine

Provides multi-channel solutions to local businesses...
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Clipper Magazine publishes hundreds of regional and local editions, delivered in the mail – with a strict emphasis on color, quality and consumer response…


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Promotion Watch

Promotion security for sweepstakes, games, contests, etc...
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Our single mission is to protect your brand from the public relations damage caused when chance promotions are compromised by fraud, theft and scandal…


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Valassis Digital

An advertising and marketing intelligence companyt...
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Valassis Digital is an advertising and marketing intelligence company that predicts consumer behavior and builds compelling media moments for brands and retailers to spur activation…


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Valassis Canada, Inc.

Offers Canadian marketers activation media including...
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We offer Canadian marketers activation media including newspaper, direct mail, direct-to-door, and digital. Helping them to engage Canadian consumers and drive response…


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Valassis is a wholly owned subsidiary of Harland Clarke Holdings.

History highlights



1970

Founded by George Valassis

1972

Launches the industry’s first co-operative FSI

1985

Introduces program:
“Have You Seen Me?”

1992

C&D County Rural FSI

1995

Expands into Canada

1999

Enters digital
coupon space

2000

Signed agreement with VNU Marketing Information, Inc. to combine Valassis' RMG and VNU's Retail Marketing Systems (RMS) to produce VRMS.

2002

Hispanic FSI

2003

NCH Acquisition

2007

Adds shared mail by acquiring ADVO, Inc.

2010

VDP Innovation

2014

Harland Clarke Holdings acquires Valassis

2015

Clipper Magazine joins Valassis family

2017

Acquires MaxPoint, a digital powerhouse

2018

RedPlum becomes RetailMeNot Everyday™

2018

Introduces the Valassis Consumer Graph™



ADVERTISE WITH US

We’re happy to help businesses big and small – to plan, activate and measure campaigns that inspire consumers and lift results.


1-866-576-0523

8:00 a.m. - 8:00 p.m. ET
Monday - Friday


GET STARTED

OTHER INQUIRIES

If you are a consumer, a job seeker, a journalist or other type of inquirer please use the contact options below.

1-800-437-0479

9:00 a.m. - 5:00 p.m. ET
Monday - Friday


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